Desired dimensions of place brand personality, included in advertising slogans of polish towns/cities

Ewa Glińska , Jarosław Kilon

Abstract

n/a
Author Ewa Glińska (FEM / DME)
Ewa Glińska,,
- Department of Marketing and Entrepreneurship
, Jarosław Kilon (FEM / DBI)
Jarosław Kilon,,
- Department of Business Informatics
Journal seriesEconomics and Management, ISSN 1802-3975, e-ISSN 2029-9338, (0 pkt)
Issue year2014
Vol19
No3
Pages258-266
Publication size in sheets0.5
DOIDOI:10.5755/j01.em.19.3.8375
URL http://www.ecoman.ktu.lt/index.php/Ekv/article/view/8375/4392
Internal identifier000034394
Languageen angielski
LicenseJournal (articles only); published final; ; with publication
Score (nominal)0
Score sourcejournalList
ScoreBUT score = 4.0, 21-12-2018, manual
Ministerial score = 0.0, 06-02-2020, ArticleFromJournal
Ministerial score (2013-2016) = 0.0, 06-02-2020, ArticleFromJournal
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